In this episode, we discuss the recent mega-trend that is at-home fitness. We chat about the companies that were ready and waiting to take advantage of gym closures like BetterMe and Peleton. We explore ideas for trainers/influencers to take advantage of new platforms and even venture a guess of what the future of fitness will look like post-corona.
For context on the story:
Other links mentioned:
Global news article - “dumbells are the new toilet paper”
At-home fitness trend data - (eg. global searches for “weights” up 300%
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